McClain High School

Industry: Local School District
Location: Greenfield Ohio Government Agency
Scope: Full digital content creation — social media management (Instagram & Facebook), video content creation, sports and extracurricular coverage

Media Stats

Growth at a Glance

  • Reach: 471.5K ↑ 68.1% – Expansive reach growth, with content consistently breaking beyond follower base.

  • Content Interactions: 8,923 ↑ 68.4% – Engagement is rising in lockstep with views, showing content resonates deeply.

  • Engagement Sources: 14.8K – 64% non-followers, 36% followers – Strong discovery from new audiences while keeping core fans active.

  • Profile Visits: 50.6K ↑ 36.6% – A major increase in people seeking out the account after viewing content.

  • Link Clicks: 202 ↑ 1.1K% – Surge in site traffic and audience conversions from media visibility.

  • Follows: 2.4K – Significant follower growth, proving content converts viewers into long-term supporters.

Top Performing Content

  • Past to Present. Legacy to Legacy. 🏈 (Aug 17)
    14.8K views, 6.8K reach, 192 interactions, 1 link click – Strong engagement with nostalgic, legacy-driven storytelling.

  • This is Where the Season Starts. Go Tigers! 💜💛 (Aug 12)
    8.4K views, 6.6K reach, 150 interactions, 12h 23m watch time – Solid kickoff performance, building excitement at the start of the season.

  • Energy Unmatched. Focus Locked. Friday vs. Northwest 🔥🏈 (Aug 27)
    7.8K views, 4.9K reach, 163 interactions, 14h 19m watch time – High-energy highlight reel resonating with both players and fans.

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Essentials by McKenzie